The summer 2026 edition of the AIC Journal, offering the latest news and updates from the team, is available to download and request printed copies.

On Wednesday 1 July, Vicky Robinson, Head of Sustainability at the Agricultural Industries Confederation (AIC), will take part in a panel discussion at Groundswell, held in the Grass Tent from 17:30 – 18:25.

AIC continues its active engagement with industry and stakeholders. We share a snapshot of the key meetings scheduled for the week ahead.

Following the Department for Environment, Food and Rural Affairs (Defra) releasing near-final Sustainable Farming Incentive 2026 (SFI26) scheme details, with Window 1 opening on 30 June 2026. This blog looks back at how SFI uptake has developed since 2022, and what that tells us about how the scheme has been redesigned.

From managing inherent safety and security risks to responding to Government concerns around misuse, FIAS was developed to provide a robust, industry-led approach that protects the public while ensuring fertilisers can continue to be supplied responsibly across the UK.

Drawing on insights from the Digital Marketing World Forum (DMWF) 2026, this article highlights five practical ways organisations can cut through the noise, from using AI effectively to creating authentic, engaging content that connects with audiences.